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Title details for Persuade by Andres Lares - Available

Persuade

by Andres Lares
Jeff Cochran
ebook
Read a sample Read a sample

Transform your ability to persuade and negotiate with this practical new resource

In Persuade: The 4-Step Process to Influence People and Decisions, accomplished sales, negotiation, and influence experts Andres Lares, Jeff Cochran, and Shaun Digan PhD deliver a concise and insightful take on how to transform your ability to persuade others regardless of the setting.

In this important book you'll discover:

  • Original research and scientific studies shedding light on the human decision-making processes that drive success and failure in virtually all interactions
  • Real world examples and practical exercises to illustrate and practice the concepts discussed
  • A fun yet rigorous approach of a complex subject that can be practically applied in any business situation

    • Persuade is perfect for executives, managers, entrepreneurs, and other business leaders and will earn a place in the libraries of any professional who negotiates or influences on a regular basis. It is an invaluable resource for anyone seeking to improve their persuasion or deal-making abilities.

    Expand title description text
    Publisher: Wiley

    OverDrive Read

    • ISBN: 9781119778721
    • Release date: May 27, 2021

    EPUB ebook

    • ISBN: 9781119778721
    • File size: 3520 KB
    • Release date: May 27, 2021

    Formats

    OverDrive Read
    EPUB ebook

    subjects

    Business Nonfiction Economics

    Languages

    English

    Transform your ability to persuade and negotiate with this practical new resource

    In Persuade: The 4-Step Process to Influence People and Decisions, accomplished sales, negotiation, and influence experts Andres Lares, Jeff Cochran, and Shaun Digan PhD deliver a concise and insightful take on how to transform your ability to persuade others regardless of the setting.

    In this important book you'll discover:

  • Original research and scientific studies shedding light on the human decision-making processes that drive success and failure in virtually all interactions
  • Real world examples and practical exercises to illustrate and practice the concepts discussed
  • A fun yet rigorous approach of a complex subject that can be practically applied in any business situation

    • Persuade is perfect for executives, managers, entrepreneurs, and other business leaders and will earn a place in the libraries of any professional who negotiates or influences on a regular basis. It is an invaluable resource for anyone seeking to improve their persuasion or deal-making abilities.

    Expand title description text
    Business Nonfiction Economics