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Title details for Guerrilla Marketing to Heal the World by Jay Conrad Levinson - Available

Guerrilla Marketing to Heal the World

by Jay Conrad Levinson
Shel Horowitz
ebook
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Levinson and Horowitz show the dramatic potential for profit in not just being a green company, but in addressing the huge social problems that have stumped humankind for millennia. Instead of waiting centuries for government to get it done, business can grab the reins and accomplish more through the profit motive than through any amount of guilt-tripping. Green practices can save and make money, and deep social change can skyrocket those revenues—-when marketed correctly.

Formats

  • OverDrive Read
  • EPUB ebook

subjects

Languages

  • English