无论是在商场、官场,还是在事业、爱情等这些生活中的大事小情中,人们都会遇到许多不同的冲突和竞争,要想有所作为,策略性的思考能够帮助人们以理性的分析和筹划,以取得优势,创造对自己有利的结果。本书共分三篇,主要介绍了博弈的一些基本原理及在生活中的实例,以及博弈在营销、投资、管理、谈判、处世、人际、职场、情爱、生存等方面给予人们的指导,通过一个个生动鲜活的事例向人们展示经验教训,从而使人们能够感悟到生存的智慧和方略。
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